Apple iPhone - Irresistible Gadgetry

The long anticipated release of the Apple iPhone is scheduled for Friday June 29, 2007 at 6pm in each US time zone. The anticipation has been mounting ever since Apple CEO, Steve Jobs, announced the Apple iPhone during his keynote address at Mac World 2007 in San Francisco, CA.

The kind of hype surrounding the iPhone hasn't been seen for a new product announcement since, well, the Apple iPod. This is really no coincidence, since Steve Jobs is a master at stirring up rabid anticipation around new product launches. It also helps that Apple usually comes up with revolutionary product concepts that wind up changing how the world uses technology. Just think back to the Mac, iPod, and iTunes.

An iPhone prototype was kept in a Plexiglas case at the Mac World show like some sort of religious relic or maybe a talisman from another galaxy. Fascinated attendees swarmed the display case, but could only stare in wonder at the mysteriously beautiful object encased within. Sorry, absolutely no touching was allowed! This was cruelty in the extreme since the allure of the Apple iPhone rests in the pleasure of cradling it in your hands and using your fingers to navigate its touch-sensitive screen.

The Apple iPhone will be released first in the US first, and then in Europe during Q4 2007, followed by Asia in 2008. This is one of the few instances in recent memory where a technologically advanced cell phone is being released in the US before the rest of the world. Eat your heart out Japan!

Were now seeing a cultural shift where the cell phone has become a fashion accessory. There are fashion shows that prominently feature cell phones along with matching clothing. The extreme in cell phone as status accessory, are gold-plated and diamond encrusted cell phone models selling for thousands.

Cachet is the bottom line. Regardless of the iPhones shortcomings, some of which are may prove to be critical, there is no question that the iPhone will be a huge success and demand for it will be off the charts. The demand for the Apple iPhone is already intense and the first shipments will be sure to sell out quickly. The only important question remaining is will the Apple iPhone take its place alongside the Mac and the iPod as iconic products or will it fizzle into obscurity like the Apple Newton and the Cube?

Richard R. Rojas covers the PDA and cell phone industries. To find out what the Apple iPhone is really all about, read his full Apple iPhone Review at http://www.PDAFlicks.com

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